Blog
Insights on web, SEO and GEO
Practical guides and ideas on web design, search, and the new era of AI-powered discovery.
April 21, 2026
5 SEO & GEO Tactics to Get Ahead in the AI Search Era
Search has changed. Beyond classic SEO, your brand now has to show up inside AI answers. Here are five tactics, from GEO to topical authority, that win rankings and citations today.
ReadOctober 14, 2025
The 3 Pillars of SEO: Authority, Relevance, and Experience
Authority, relevance and experience are the three pillars every strong SEO strategy is built on, and the same three signals now decide whether AI engines cite you. Here's how to strengthen each.
ReadMarch 18, 2025
How a Well-Designed Website Improves Your SEO Performance
Great design isn't just about looks, it's an SEO advantage. Here's how site speed, mobile-friendliness, navigation, structure and schema drive your rankings and AI visibility.
ReadNovember 5, 2024
Combining SEO and Social Media Marketing to Maximize Visibility
SEO and social media work better together. Here's how to combine them, and why the brand signals they create now also feed AI search engines.
ReadJune 25, 2024
How to Use Lottie Animations on Squarespace
Lottie animations add motion to your site without slowing it down. Here's how to create or find them and embed them on Squarespace with custom code, step by step.
ReadMarch 12, 2024
Responsive Web Design on Squarespace: A Practical Guide
Most of your visitors are on a phone. Here's how to make a Squarespace site genuinely responsive, fast, mobile-first, and ready to rank.
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